Our story

OUR STORY

We exist to change the vitamin industry. 

You’ve checked the time, yawned at your desk, and cried of happiness when your Friday night plans got cancelled. You’ve taken the tablets, drank the coffee, and slept in—again. Your doctor said your blood test results are fine, and you are taking chemist vitamins to boost you - So why don’t you feel any better?                                                                  

Here’s one thing we know for sure: our bodies aren’t built for this modern life of busy days, bossy babies and broken sleep. Our diet does what it can, but we often need supplements to boost the vitamins and minerals that make us feel our best. 

But take a stroll down the health aisle of any Australian chemist, and you’ll only feel worse. Yellow tickets, buzzwords and countless options make it impossible to know what we’re looking for, while poor quality ingredients do next to nothing for our health.

Naternal Vitamins takes the guesswork out of your quest for more energy, deeper sleep and less stress. We provide practitioner-grade vitamins—without a prescription. 

Our supplements tick every box: the best quality ingredients available, formulated at the highest possible dose, for maximum efficacy. You will always feel the Nateral difference.

You will always feel the difference.

melanie nolan

A note from our founder.

“Being a naturopath, I watched as women religiously took their chemist vitamins—yet they still felt exhausted, depleted and stressed.

I knew it had to change: I imagined a range of high quality supplements that actually do what they say on the box (like those dispensed by a naturopath!) and can be purchased in less time than a trip to the chemist. The vitamin industry in Australia is full of rubbish ingredients and cheap formulations. We deserve better.

As a mum of three little girls, this mission is so important to me. Whether you’re pregnant or just damn busy, the days don’t stop, but I don’t believe we have to struggle through them.”

Our Ethos

At Naternal Vitamins, our ethos is simple yet profound:

  • Empowerment through Education: We believe in empowering women with knowledge. By providing educational resources, we enable our community to make informed decisions about their health.
  • Quality and Accessibility: Our products are formulated with the highest quality ingredients, bridging the gap between practitioner-grade supplements and retail accessibility. We are committed to making wellness attainable for all women.
  • Holistic Women's Health: We support women at every stage—whether you are planning a family, currently pregnant, navigating postpartum, or focusing on your general well-being.
  • Family and Balance: As a mother, I understand the importance of balance. We prioritise work-life harmony, ensuring that our business practices reflect our dedication to family and personal well-being.
  • Integrity and Sustainability: We choose sustainable practices and maintain transparency in everything we do. Our growth is intentional and aligned with our core values.

Practitioner-grade vitamins, without the script. 

About time, if you ask us.

465 Reviews

Real Customer Reviews

I've tried them all!

I’ve tried them all and Ironbiotic is the only iron supplement that doesn’t cause bloating and constipation. It also works! My iron levels are back up after both my pregnancies/c-sections. Highly recommend.

Jacinta W.

THE BEST

I feel like a different person since taking EverNatal. I am in my preconception period where I am trying to prepare my body for pregnancy. I was taking another prenatal that was making me quite unwell. My naturopath recommended your product and I have not turned back. I recommend your product to all my friends. Thank you

Kayla B.

Best iron supplement ever. 

Best iron supplement ever. I have tried a few but this is the only one I will ever ever use now. Have recommended this to everyone I talk to who needs more iron.

Corrine V.

Excellent!

Quality Products, so reliable and you know that it works. 3rd pregnancy and it is the first time while pregnant my iron levels have been fine! normally I have struggled the whole way through. Evernatal is easy to take and has helped me stay as healthy as possible this pregnancy.

Rochelle D.

Absolutely LOVE!

Absolutely LOVE! A prenatal that doesnt make you feel sick?!! Has successfully taken me from post partum and breastfeeding, to conception and pregnancy for our second babe. I wish I had of found EverNatal for my first.

Madison P.

honestly amazing!

I’m honestly so impressed! I’ve always had iron/ferritin deficiency and being in my third trimester certainly wasn’t helping. I took 2 Ironbiotic tablets every second day religiously for 2 weeks and my ferritin raised from 17 to 58! I’ve had no horrible side effects that I’ve struggled with before either. Couldn’t recommend this product any more

Chloe B.